
I gotta say, I have a compartmentalised soft spot for Robbie. I find a lot of his early solo catalogue stuff a mix between naff and uninspired 90s kind of corporate pop, but occasionally it was brilliantly done. For me he turned the corner with Sing When You're Winning, and immediately lost me again when he started Swinging with Nicole frigging Kidman, but has since mostly won me over again, even though the masses don't seem to be as up for him as they once were.
Robbie for me, is at his best when he makes wonky pop. Unexpected, fun, unpredictable pop that transcends the corporatisation of pop music and lets his genuine talent for writing brilliant lyrics come to the fore. He's got a great voice, and when he's not banging on about aliens or Elvis, his laddiness is pretty god damn charming. He remains one of the only convincing across the board winners of Coffee/Shag, a serious intellectual game which a couple of my besties and I play. We had to invent a third category for him.
On Rudebox, Robbie lets rip, and there is a looseness to this recording that he has not ever achieved since. At surface level, the album comes across as Robbie playing with synth pop and stroking himself while he pulls out the witty lines. But this album is more than just a collection of songs that play on pop culture myths. You know, like urban myths that have central pop figures as their subjects.
The pairing of The 80's and The 90's are like two distilled memoirs that you simply can't put down. In the space of five minutes Robbie reels off his adolescent achievements ranging from his first sexual and drug encounters, through to some pretty personalised reflections of growing up in 80s England in The 80s. In The 90s he picks up the thread and describes his ascent to boy band stardom and then the spectacular way in which he crashed down from those heights. There is something inherently sad and gripping in these reflections that also shows how skilled Robbie is with writing. Intellect and pop don't often meet, but when they do, like they do here against a melancholic electronic backdrop, the results are pretty astounding.
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